Everything on why and how you should start your blog or website today!

With over more than 3.5 billion people using the Internet and this number still further increasing, there is no better time than 2020 to start your own blog or launch your small online business!

This blog contains posts that provide you with resources and information to get your blog or website off the ground. There are so many options available when it comes to domain name registration, hosting and so many things you feel you have to do, it can - understandably - all be a little overwhelming, causing you to not even get started.

Below you will find some articles to get the ball rolling. Thank you for being here!

The Ultimate Email Marketing Guide For Beginners in 2020

The Ultimate Email Marketing Guide For Beginners in 2020

Email marketing is an old school digital marketing tactic.

In fact, it’s been almost 50 years since the first email was sent out…back in 1971.

Yet, despite it’s old age in a rapidly evolving industry, a solid email list still has tremendous value. It’s one of the only digital marketing channels that give you a direct line to your subscriber’s inbox.

It’s no wonder that:

  • The average email subscriber is worth $37.66
  • The ROI for email marketing is 38:1

So while social media channels like Facebook, Instagram, and even TikTok get all the buzz today, email marketing is well worth the investment, especially when email converts 40x more leads into customers than both Facebook and Twitter combined.

Think of it this way.

When someone chooses to become a subscriber, they expect to hear from you.

It’s the start of a new relationship, between your brand and your prospect or customer. That’s why the average email open rate is 20.81% higher than the engagement from a Facebook post.

So if you’re ready to make more sales with email marketing, keep reading below.

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Best Video Editing Software on Windows and on Mac

Best Video Editing Software on Windows and on Mac

Whether you’re creating videos for your product pages, or you want to invest in the power of video marketing, you need the right tools.

Having a high-quality camera and microphone is a good start, but even the most beautifully shot videos will often require a little polishing.

Whether you are video editing for Youtube or creating video content for a brand awareness campaign, post-production is a necessary part of video content creation.

That’s where video editing software comes in. The right video editing app can ensure that everything from your Instagram stories to your Facebook ads look slick, professional, and compelling.

The question is, which software solutions should you consider?

We’ve put together this insightful list into some of the highest-rated options on the scene today. I’m pleased to say it contains serious options for video editing on Mac as well as video editing on Windows 10 and Linux.

There are also several FREE video editing software programs listed, so there is plenty of choice for any budget.

Let’s dive right in!

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5 Things To Consider When Choosing a WordPress Hosting Provider

5 Things To Consider When Choosing a WordPress Hosting Provider

Choosing a WordPress Hosting Provider is one of the biggest decisions you’ll make when launching your website.

Think of it this way.

Your host houses all the files to your site. If you have a slow host it’ll take a lot longer for the host to send your site’s files to your visitor’s browser, resulting in slower loading pages.

A slow loading site can destroy your website.

It can lead to:

  • Lower SEO ranks
  • Reduced traffic
  • Poor conversion rates
  • Reduced profits

But that’s just speed.

Factor into account poor security and support, and your website could be down for days!

It can be extremely challenging knowing what to look for when it comes to choosing a good WordPress host. That’s why to help you out, I’m going to show you the 5 factors you should consider and how you can assess each provider.

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5 SEO Tactics for Higher Search Engine Rankings

5 SEO Tactics for Higher Search Engine Rankings

Ranking on top of the SERPs is easier said than done.

There are millions of websites vying for the top positions on the first page. Gone are the days of outdated SEO techniques like keyword stuffing, paid links, and low-quality content.

That’s why, to help you boost your search engine rankings, I’ve listed 5 simple SEO tactics that are trending in 2020.

These include:

  • 1. Strategic Internal Linking
  • 2. SERP Position Zero
  • 3. PR Coverage
  • 4. Diversifying Backlinks
  • 5. Latent Semantic Indexing

Below, I’ll go through each of these tactics and how it can help you improve your ranks.

Let’s go!

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Video Content - Build a successful Video Content Strategy with these tips

Video Content - Build a successful Video Content Strategy with these tips

Video is a versatile and valuable tool.

Throughout the entire customer buying journey, video content delivers easy-to-follow information and entertainment, perfect for keeping clients engaged with your brand.

Even on social media, 93% of businesses say that they’re gaining new clients thanks to video.

Unfortunately, as fantastic as visual content can be when it comes to taking your content strategy to the next level, many organizations still don’t know how to use this format properly.

To help you take the plunge into this new era of video content marketing, we’re going to show you exactly how you can create a plan that enhances your brand potential.

Let’s get to it!

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